

Content Writer, Copywriter & Retail Thought Leader
Targeted content is the key to navigating today's competitive business landscape, but marketers are often perplexed when it comes time to execute a content strategy that provides a measurable ROI. That's where I come in. I'm Jasmine Glasheen, and for over 12 years, I've been directing content strategy and creating compelling copy that drive engagement and conversions.
I translate complex ideas into consumer-friendly narratives across diverse sectors, including retail, B2B, and SaaS. I'm passionate about helping brands navigate the challenges and opportunities presented by AI and SEO, and I'm committed to delivering content strategies that drive measurable ROI.
My core skills include:
* Content Creation: Developing blog posts, articles, white papers, and case studies that consumers want to read.
* Copywriting: Crafting persuasive copy for sales, email marketing, and product descriptions.
* SEO & Content Strategy: Implementing keyword research, SEO audits, and SEO-optimized content.
* Editing: Refining content workflows to align with brand voice and customer use cases.
Speaking: As a retail thought leader specializing in the written word, I've spoken at trade shows, corporate gatherings, and industry events across the U.S.
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